IMPORTANT INFORMATION ABOUT THE BRIEF
1 - They want your show to be broadcast in ITV.
2 - They want you to choose a Peak Time schedule for your show.
3 - Also, consider a suitable day of the week and be ready to justify your decisions.
4 - Choose ONE of the ideas suggested and develop it covering the following points:
- who the target audience is in detail – both primary and secondary
- the name of the show (if you change it), name of potential presenter/s and type of contestants you will have.
- the format of the show (how will the game be played? - would you have an audience? How many contestants will you have? What kind of rounds would you have? What do they win?
- how the Game Show will be marketed (will you use synergy? Will you use the internet to advertise the show - website -? Would you suggest that posters are used?)
Make sure your idea is suitable for the channel/institution intended (ITV).